Jennii and Hao Long started out in the trucking industry in 1998 where they delivered produce all over the U.S. Time and time again, they had many inquiries from business owners about where to find specialty Asian produce for their customers. Realizing the business potential and given their innate entrepreneur spirits , they decided to dive headfirst into the produce industry.
They started Long Produce in 2009 with a humble warehouse, sourcing from local farmers and growers; working late hours and early mornings to jumpstart their business. Fast forward to 2019, Long Produce is now a dominant force in the produce industry with a state of the art warehouse and produce from all over the world. As the company continues to expand, Jenni and Hao have developed their private labels using their children’s names: Chloe, Troy, and Destinie to reflect the value of family traditions that they both believed are the foundation of their success.